Project Fresh
A Hiphop crew on Notre Dame’s campus open to all, Project Fresh (PFresh) is a group like no other. With a tagline of ”dance to express, not to impress,” PFresh lives and breaths a welcoming and supportive atmosphere. However, despite being established back in 2008, the team lacked a consistent logo. So, I had the chance to work closely with the 2021 Board members to establish a fresh logo for the group. Additionally, I designed the t-shirt which they used to distinguish the team for that year of performances, as well as a few other apparel items available to purchase.
Pictured: T-shirt design, face masks with updated logo, long sleeve with tagline and logo.
Final logos.
T-shirt front.
Long sleeve mock-up. Other items include a face mask and sweatpants.
Additional photography of the team with the new apparel.
